About

My name is Lesa Chola, and I am proudly Zambian!

My exposure to a wide range of diversity through travel was the driving factor in my pursuit of Graphic design, which then influenced my interest in Advertising. Advertising is a unique field that encompasses the entirety of the creative world.

Therefore it is not only about changing the consumer's perspective, but more so learning and understanding social patterns. Thus resulting in a combination of different insights that are then executed in the most influential way possible.

The platform given to Creatives such as myself is so powerful that, I not only want to inspire people, I want to identify the Grey areas' within the market in order to shift the mindset of both Consumers and Brands.

I believe that by applying my advanced understanding of Big Data, Qualitative Data, and Consumer insights, I will make a substantial impact by challenging societal norms in order to provide a new informative perspective. therefore enhancing brands and reshuffling the African Market and more.